UFC fighter Paddy Pimblett hilariously challenged Facebook and Instagram CEO Mark Zuckerberg to a fight after defeating Rodrigo 'Kazula' Vargas this evening.
'The Baddy' dominated Vargas at UFC London and forced his opponent into first round submission with a lovely rear naked choke.
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It's Pimblett's second win in the UFC after defeating Luigi Vendramini last year and, in what is becoming a trademark, the Liverpudlian delivered a post-fight address for the ages.
The target this time? Zuckerberg, who Pimblett claims is behind his Instagram accounts being banned.
He fumed: "Who I want to fight... Mark Zuckerberg. Lad I'm gonna punch your head in!
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"I'm sick of you lad. You know what I mean. Sick of you shutting my Instagram accounts down. Alls I do, is help charities and help people with mental health problems. You're the biggest bully in the world lad!"
Pimblett vs Zuckerberg? Book it, Dana White. It's what the people want.
Fans online have reacted to the sensational callout and they're firmly on Pimblett's side.
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One commented: "A scouser has just won in the UFC and threatened to knock out Mark Zuckerberg. What a time to be alive."
Someone else put: "Just to confirm: Paddy the Baddy just offered out Mark Zuckerberg."
A third said: "I think Paddy handles Mark Zuckerberg in 1."
While someone stated: "Paddy just came for Mark Zuckerberg live on PPV loool."
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Zuckerberg is CEO of Meta Platforms, who own Facebook, Instagram and WhatsApp among others.
Pimblett's seen two of his Instagram accounts taken down since his rise to superstardom and he's fully had enough.
He said earlier this week: "I always say that people with a platform like me should help people. It’s nice to be nice. We’ve got this platform for a reason, use it for good. Don’t use it for horrible reasons.
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"All these social media websites need to sort their community guidelines out. I’ve had my account disabled at 920,000 followers.
"That messes with all the GoFundMe pages I help, all the sick kids and charities, homeless organisations, all the mental health charities I help with and all the people who have mental health issues that speak to me on a daily basis... Mark Zuckerberg is the biggest bully on the planet."
Pimblett took a big shot to the face from Vargas early on, but he managed to weather the storm before taking his opponent down with a hip toss.
It was the beginning of the end as he cinched in the choke to make Vargas tap.
Elsewhere on the card, Molly McCann produced knockout of the year with a spinning elbow that left Luana Carolina down for the count.
Topics: Paddy Pimblett, UFC
Daniel Marland