LIV Golf pro Bryson DeChambeau had an a shocker at the Chicago Invitational, accidentally clotheslining himself on rope.
Upon copping the gallery rope square to the face, DeChambeau let out a 'what the f**k guys' before hitting the deck
Footage of the incident has now gone viral on social media with giggling golf fans seemingly loving it.
The American big-hitter was walking towards the fairway when he went to duck under the rope separating fans from the course.
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But just as he looked destined to cross the rope unscathed, his cap got caught on it, completely clotheslining him.
After casually strolling headfirst into the rope, DeChambeau screamed: "Oh my god! What the f**k guys?!"
Asked by a bystander whether he was okay, the former US Open winner barked back: “No. I can’t see out of my right eye. S**t!
“Ahh right in my eye. F**k. I can’t see right now.”
Thankfully, the big man was alright and he was able to continue, although that didn't stop golf fans from having a chuckle about the moment on the internet.
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Social media sleuths wasted no time in either re-sharing the clip or churning out some hilarious memes about it.
By the looks of things, Twitter users had an absolute field day.
One person joked: "Bryson DeChambeau fought a rope, and the rope won."
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As another added: "The Queen died and Bryson DeChambeau still somehow took the biggest L of the month."
Barstool founder Dave Portnoy said: "Just watched this for that 5,000 time. Still loving it."
While the actual Barstool account added: "DeChambeau was on the ground like he had taken a left hook from McGregor."
Even pro golfer Paid Spiranac got involved in piling into DeChambeau.
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In a video posted for PointsBet, Spiranac described the 'gruesome' and 'horrendous' injury she witnessed, joking that the rope almost 'decapitated' him.
She then hilariously thanked him for being an 'inspiration' by rising to his feet and continuing playing.
Brutal.
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DeChambeau ended up finishing in a tie for 10th place, which was seven shots behind winner Cameron Smith.