Simon Jordan has been called out for a £1 million charity boxing fight with potential Birmingham City owner Laurence Bassini, after the two clashed on air.
Former Crystal Palace owner Jordan is certainly forthright in his views as a co-host on talkSPORT and isn't one for standing down on his opinion, no matter who agrees or disagrees.
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Jordan has ripped into Wayne Rooney, for leaving Derby County, and Liverpool fans, for booing the national anthem, in recent months, and is never short of an opinion on anything.
Where he really shines is when it comes to the ownership of football teams, after all he does have the experience, and on Friday he came up against one of his regular foes.
Bassini, who is a former chairman of Watford, was on with Jordan, and former transfer deadline day aficionado Jim White, to talk about his potential buyout of Championship side Birmingham City.
The 52-year-old, who has been made bankrupt on two occasions and banned from having a position in a football club previously, has tried to buyout Bolton Wanderers and Charlton Athletic in the past few years.
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With all that said, it was no surprise that Jordan wasn't convinced by Bassini and their on air exchange was quite incredible, with the would be club owner taking a long time to even make a point before needless attacking the radio co-host.
Whilst the on air confrontation was brilliant enough, the former Palace owner then took to social media to share a text from Bassini offering a fight.
The potential Birmingham owner wants to climb in the ring with his 54-year-old rival and put £1 million on the line for charity, although Jordan isn't entertaining the idea.
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"Tell Jordan I want to fight him in the boxing ring £1,000,000 for charity," a text that the radio host shared on Twitter from Bassini said.
"Failed football club owner, failed filmmaker, responsible for someone [sic] death and a pundit on your show.
"Tell that c*** when I return to the UK I am going to give him a good hiding. Tell that c*** that he can take this text to the police because I will even go into the police station and give him the hiding he deserves."
Understandably, the former Premier League owner's not going to be having the fight, saying, "Following on from the insightful drivel from the intellectually challenged Bassini,he wanted to pass this message onto me. Good luck Birmingham City fans.
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"By the way - Laurence is more suited to a circus ring than boxing ring. Given I’m not 12, I won’t be taking him up on his offer."
On the radio Bassini had claimed he was going to win the league with Birmingham, who finished 20th last season, with Jordan hitting back, "What, the village idiot league!?," no doubt the would be club owner has already topped that table.
Topics: Simon Jordan, Birmingham City, EFL Championship