Logan Paul has teased a 'major announcement' with Dana White and the UFC.
But while some fans are convinced he's about to make the leap into mixed martial arts, others aren't buying it.
The eldest of the YouTuber-turned-athlete Paul brothers has arguably become one of the most well-known sports stars on the planet in recent years.
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From boxing Floyd Mayweather to signing with the WWE and smashing it at WrestleMania, it may pain us to admit it but Logan Paul is a genuine athlete.
His sibling's exploits are pretty well documented too with both brothers recently expressing interest in giving MMA a crack.
Well, if Logan's latest social media video is anything to go by, then that could be happening sooner than we think – although some people aren't convinced.
In a video posted to Instagram and Twitter, Logan has mashed together a highlights package showcasing both his boxing and high school wrestling skills.
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"Major announcement tomorrow @danawhite," the caption reads.
Within the footage is a segment where he asks the UFC president if he'd "entertain" a bout featuring Paul.
To which White responds: "I'm not saying no."
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And at the very end of the video, it cuts to Logan sitting at a table appearing to sign something while Dana White hovers over his shoulder.
"I want Paddy Pimblett," Logan says.
Essentially, the entire thing is made to look like Logan is signing with the UFC – and some fans seemed sold on the idea.
One person replied: "Best of luck bud! Gotta admire the guts."
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While another added: "Logan if they offer you Dennis Siver, take it."
As a third joked: "Logan Paul vs Hasbulla, UFC International fight week. Let's go!"
On the other hand, some people could see right through it.
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One user said: "He’s just announcing his Prime deal, relax."
As another added: "He’s not fighting… I think it's for Prime x UFC."
And a third commented: "Dunno why people are freaking about this. Clearly going to be a Prime sponsor deal."
While one pointed out: "This is top tier pre-launch marketing."
Either way, you can't knock the Paul brothers, if there's one thing they know how to do it's hype up the consumers.
Topics: Logan Paul, Dana White, UFC, MMA