
Jamie Vardy's statement was slammed by Manchester United legend Roy Keane after Leicester City were relegated from the Premier League.
A 1-0 loss to Liverpool at the weekend sent Ruud van Nistelrooy's side back down to the Championship and captain and legendary player Vardy weighed in with an X-rated statement.
A day on, with the disappointment still very much raw, Vardy sent a message to the club's fanbase and did not hold back.
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"At this point I don't even know what to say," he wrote on his official X account.
"No words I have can ever express my feelings of anger and sadness with the way this season has gone. There are no excuses.
"Collectively, as players and as a club, we failed. There is simply no hiding, and I refuse to entertain any suggestion of doing so.
"Having been at this club for so long, we've experienced so many highs and successes - and this season has been nothing but miserable and for me personally, a total embarrassment.
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"It hurts, and I know you're feeling it too."
Vardy, who has scored 198 goals in 496 appearances for Leicester, also branded the end of the season a "sh*t show" as he continued apologising.
However, United legend Keane was not a fan of Vardy's words. On the latest episode of Stick to Football, brought to you by Sky Bet, Gary Neville read out Vardy's message and called it a "strong statement".
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But Keane proceeded to lay into the statement and said that it was a "bit late" after the damage was already done and Leicester suffered relegation.
Roy Keane lays into Jamie Vardy's statement
He said: "Why do they all wait until the end of the season? 'We have to look in the mirror' - you look in the mirror every evening. Why is it at the end of the season when you've had a bad season, you go 'Oh, we need to start looking at ourselves'. Bit late now isn't it?"
Keane added: "When the previous manager left - and they've got some senior players - Vardy and Conor Coady. They're all good pros no doubt and they played at a good level for many a year.
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"When Steve Cooper was there, he was there for three or four months. When he left, I remember Conor Coady was interviewed and he said, 'We probably just needed a new voice'.
"Just like nonsense kind of statements going, 'Oh we need to look in the mirror'. Come on. Every time a team has a difficult spell and they say, 'We need to start looking at ourselves' - it's a bit late for that isn't it?"
Another Vardy statement arrived on Thursday as he and Leicester confirmed he would be ending his time in East Midlands after 13 seasons.
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In a video clip on social media, Leicester called him the 'GOAT' and paid tribute to one of their greatest ever players.

Chairman Aiyawatt Srivaddhanaprabha hailed the 38-year-old, describing Vardy as "unique" and "a special player" and a "special person".
Though he is not getting any younger, Vardy is not expected to retire and is reported to have offers from the MLS and the Saudi Pro League.
Topics: Roy Keane, Manchester United, Leicester City