Television viewers have been left fuming after adverts starring Shane Warne have continued to be aired long after the cricket legend's death.
Cricket fans watching England’s Test match against New Zealand from the comfort of their own homes were stunned to see Advanced Hair Studio commercials featuring Warne still being played on TV.
Aussie icon Warne sadly passed away in March of 2022 after suffering from a suspected heart attack, yet broadcasters clearly aren't pulling down his old ads despite his tragic death.
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This has sparked outrage among fans who took to social media to slam Sky Sports and Advanced Hair Studio themselves for the "distasteful" and "quite shocking" move.
One person tweeted: “Do you really think it’s appropriate showing adverts during the test match which feature the late Shane Warne? Bit distasteful in my eyes.”
Another added: “I don’t feel good about Shane Warne being used to promote products still. Hopefully his family are getting paid for it.”
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While a third said: “Not content with using footage of Graham Gooch that must be 20 years old, they’re still using the late great Shane Warne’s endorsement. Feels a bit weird.”
Following the backlash online, Sky Sports has since confirmed that the commercial - which sees Warnie endorse the hair growth product - has been removed from their schedule altogether.
News of Warne's sudden death earlier this year sent shockwaves around the world as former teammates, coaches and fans paid tribute to arguably the greatest bowler of all-time.
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During his memorial service at the Melbourne Cricket Ground, family members - including Warne's son Jackson - said their final goodbyes and shared fond memories of the 'King of Spin'.
“I don’t think anything is ever going to fill the void you have left in my heart. Sitting at the poker table, walking around the golf course, watching the Saints and eating pizza is never going to be the same,” Jackson said.
“But I know all you ever wanted for me is to be happy, no matter what. You just wanted me to be happy, that’s it.
“So that’s what I’m going to do, try and be happy.
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“I am going to miss you so much Dad and you were truly the best father and mate anyone could’ve asked for. I love you so much Dad, see you soon.”
Max Sherry